Early-stage tech: Focusing on core functions while prepping for growth

Plan ahead with scalable technology, outsourcing, and consulting services

Jun 02, 2023

Key takeaways

Managing the demands of growth with limited resources is your key challenge. 

Consider outsourcing vs. hiring to fill talent/skill needs in key business areas. 

Juggle competing priorities and be ready for those priorities to change suddenly. 

Technology industry

Whether you’re starting your company with little more than determination and duct tape or you’ve reached the Series A or Series B funding rounds, the early stages of a technology company are challenging. You have a lot to do and to prepare for as you hopefully continue to grow—but limited staff and funds to get it all done.

I see a lot of tech companies with very complex structures, but oftentimes they want to operate in a very simple manner. They need good advice on processes, systems and staffing that can help them bridge that gap between simplifying things and being able to meet the complexities of tax and audit requirements, for example.
Lauren Lear, Director, RSM US LLP

Key considerations for tech company success in the early business stage

Cost-containment, efficiency and scalability are among your priorities at this stage. Specific considerations include the following:

At this earliest stage, companies may lack consistency in contract terms with customers, accounting policy and key processes. Prioritize developing consistency in terms of processes and systems as early as possible.
Elizabeth Hart, Partner, Financial Consulting, RSM US LLP

Additional considerations

It may be tempting to focus on the least expensive solutions for your needs, such as using QuickBooks for finance functions. In some cases, that can be a wise choice at this stage, but don’t focus so much on costs that you lose sight of functionality. Invest as early as is feasible in scalable tech stacks or platforms that will support your future growth. The irony is that many tech companies skimp on tech spending early on to keep costs down, but that often ends up costing them more—in terms of time and money—later down the line when having to make sudden changes to systems and processes.

Some of the specific areas you might want to consider at this stage include:

  • Subscription, distribution, ownership and implementation systems for customers (software and/or hardware)
  • Training and education services for customers
  • Digital call center technology to aid in customer satisfaction and retention

Explore the four stages of the technology company lifecycle

Focusing on core functions while prepping for growth.

Build stature in the market with sales, scaling and automation.

Maximize value while prepping for exit, IPO or other late-stage goals.

Effectively manage your gross margin, access, and supply.

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