In our recent webcast on consumerism in health care, discussion focused on what is causing this trend, why health care organizations should make this a priority and how to formulate strategies to address this growing challenge which is at the same time an opportunity.
Listen to the clips below as RSM health care industry analysts, Rick Kes and Matt Wolf, discuss how the retail industry’s consumer engagement lessons learned and best practices could be helpful to health care organizations, and also how the lines are blurred in this new consumer-patient marketplace.