Q3 2017 Consumer Products Industry Spotlight
INSIGHT ARTICLE
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Q3 in review: CP deals data, analysis and more
Changing restaurant preferences, managing the Amazon effect and improving digital strategies are all equally critical issues facing middle market consumer product companies. Given this industry-wide uncertainty, private equity investors are looking for consumer product targets with the right balance of product sales vs. experiential sales, and brick and mortar sales vs. online sales. Investors are also looking for companies that have engaged consumers and are selling to a specific demographic. Personal engagement is key for companies seeking to thrive in Amazon’s wake.
Fuelled in large part by a surge in North American activity, deal value was up in the third quarter and marked the second-highest quarterly total since 2013. Despite record setting values, 2017 is on pace to see the lowest volume of deal activity since 2009.
