RSM client experience

Experience the power of being understood

At RSM, it’s all about creating a great client experience. 

We strive to instill confidence in a world of change by building strong relationships based on a deep understanding of our clients' businesses and aspirations, and delivering value through relevant ideas, insights and solutions.

This client-centric focus differentiates us from other firms because it starts with each individual client—we seek to understand their business aspirations and then use perspectives gathered from other clients and our past experience to help them confidently navigate an ever-changing market environment to reach their goals.

Get a taste of what this means for our client Priority Bicycles.

Real innovation for the middle market

Together we find answers. Together we drive innovation. Together we achieve success. In today’s fast-paced, digitally driven world, RSM is a powerhouse of collaborative innovation for middle market companies looking to capture a competitive edge.

The RSM Experience

At RSM, we deliver the power of being understood through the 5 C's—being caring, curious, collaborative, courageous, critical thinkers. It's the foundation of how we instill confidence in a world of change.

Rooted in deep industry knowledge and technical experience, our first-choice advisors bring diverse perspectives, innovative ideas and data-driven insights to everything we do. Our teams understand the middle market and help shape its future domestically and around the world.

Bringing our first-choice advisor philosophy to life 

Our First-Choice Advisor Center (FCAC) provides comprehensive education, professional development and resources to enhance RSM professionals’ ability to empower clients through the power of being understood. Working closely with RSM leadership, the FCAC helps accelerate growth and increase the consistency of advisory interactions with the firm’s clients.


The firm’s dedication to the First-Choice Advisor Center demonstrates our commitment to developing our people and to delivering exceptional client service. I am looking forward to continuing to help my colleagues enhance their deep understanding of our clients’ businesses and nurture our rich trusted-advisor relationships.
Josh Johnston, FCAC leader

Measuring success

Our client experience measurement system is an integrated methodology developed by RSM to solicit client feedback and identify where we can make improvements to enhance the quality of our client experience for individual clients and across the firm. This system is designed to set RSM apart from our competitors by keeping the focus on our clients and what's important to them.

The information gathered through each component of this measurement system brings together a multitude of perspectives on criteria such as the capabilities of our people, the quality of our services, how we communicate and whether we provide additional value beyond the initial engagement. The system includes the following measurement tools: post-engagement surveys, a client loyalty tracking study and voice-of-client interviews.

How can we help you achieve your business goals? 

Business advisors who take time to understand your industry, your goals, your opportunities

Our insights help move the middle market forward

As the influence of the middle market grows and becomes increasingly important in driving the global economy, we are pleased to provide real-time, middle market-relevant macroeconomic perspectives to help clients anticipate and address the unique issues and challenges facing their businesses and the industries in which they operate.

Experience the power of being understood

We bring an unmatched personalized focus to every interaction, helping people reach their goals. We build rich, enduring relationships based on our unique middle market focus, deep understanding of the challenges and aspirations our clients, colleagues and communities face, and bringing expertise and insights to help them see their future more clearly.