How CRM improves customer service

Build trust through community and self-service

Dec 16, 2021
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Business applications Customer experience

Popular CRM systems such as Microsoft Dynamics, Salesforce and Oracle NetSuite have tools to improve customer service and experience, but how do you get started?

Learn from three companies that did it in the eBook How CRM improves customer service: Build trust through community and self-service. These teams worked with RSM to:

  • Reimagine an active customer community that was limited by outdated technology
  • Modernize an ecommerce experience for a niche B2B market
  • Streamline a franchisee application, review and communication process through an integrated portal

Hear more about the challenges and solutions that elevated customer service, experience and insights for these companies.