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Fostering Growth Culture

We’ve seen first hand that for many law and professional services firms today, growth efforts focus on bringing in large numbers of lateral partner hires or individuals they believe have large books of business. While this can provide an initial revenue boost to the acquiring firm, it doesn’t deliver or adequately support an ongoing, sustainable growth engine. Only a growth culture can do that.

You know you have an intentional growth culture when your firm’s professionals feel strongly compelled to promote the firm and promote themselves.

Our approach

When assessing a firm’s culture, there are many things to consider. For example, what does the firm celebrate (or what makes them cringe)? How and where do firm members invest their time? How do lawyers in the firm communicate?

While the answers to those questions are telling in assessing a firm’s growth culture, we prefer to ask just one question that brings it all together:

How does your firm build relationships with strategic clients?

We look at five components that make up your Intentional Growth Quotient®

  1. Building advisory relationships – Earning the right to help guide, direct and advise
  2. Creating collaborative experiences – Shaping compelling and distinctive experiences with clients
  3. Finding ways to add value – Uncovering opportunities to go over and beyond to help
  4. Bringing relevant perspective – Having a broader view of the client’s situation and opportunities
  5. Working as a team – Functioning as a true team with specific roles and accountabilities

Using our Intentional Growth Quotient we can identify and integrate the core tenants your firm needs to foster a culture that reaches heightened levels of sustained growth and delivers unparalleled performance for your clients.

How can we help you?

Contact us by phone 800.274.3978 or
submit your questions, comments, or proposal requests.


Clients RSM’s Growth team® has worked with include:

  • Hunton & Williams
  • Frost Brown Todd
  • Haynes and Boone
  • K&L Gates
  • Miller & Martin
  • King & Spalding
  • Gray Reed & McGraw
  • Latham & Watkins
  • Dinsmore & Shohl